Sunday, December 22, 2019

Fashion As A Social Process Essay - 2186 Words

Fashion can be defined as a style that is associated with a certain group of people or place. It is a social process that can be termed as an ideal, and also as an idea that finds its expression materially and visually in forms that are colored, branded, having different textures and shapes. Producing limits of cultural, local and global systems where it is also circulated. It does not only involve clothing, but rather has expressions of one’s individuality (Wolf 1950 : 24). During the suffragette movement in 1903 Emmeline Pankhurst started the fight for women’s rights, the representation of habits, ideas and even the clothes they wore worked together to make their cause raise attention, and be heard by the relevant authorities, which could institute change (Rolley 1990 : 47). This paper discusses fashion as a social process, and the methods for producing distinction to reflect on two fashion movements that include the introduction of women wearing pants within the soci ety, which could also be connected to the second fashion movement that is women’s fashion during the suffragette movement. George Simmel thinks of fashion not just as a single realm of social life, but rather as a general occurrence of all societies that are modern in nature. He terms this as a social horizon where the interests of individuals come up together collectively (1971 : 133). New and more innovative aesthetics, and behavioral forms challenge social customs and their stability. In that case any otherShow MoreRelatedThe Importance of Fashion in the Modern World897 Words   |  4 PagesFashion is something that keeps on changing and because of its change, fashion effects our lives nearly in every aspect like language, furniture, homes, cars, clothes, food and many other things. There are trendsetters and trend followers with different degrees of adaption but here trend is a broader term pertaining to style design, deriving from cultures, social, or many other factors of which fashion is a manifestation. Fashion has become one of the most important aspect of life in today’s lifeRead MoreF ashion Blogging is Big Business1657 Words   |  7 PagesFashion bloggers can earn to hundreds of thousands of dollars per year. And the bulk of the money isnt necessarily coming from brands paying for ads on their sites; it comes from brands paying the bloggers to endorse their products in various ways. (The Womens Wear Daily, fashion industry trade paper) A clothing label might hire a fashion blogger to style a runway show and tweet and blog about the project; or to serve as a model in their ad campaigns and post the images on their blog; or to simplyRead MoreCaroline Le Bon s Fashion Marketing Essay1402 Words   |  6 PagesCaroline Le Bon’s Fashion Marketing and Harriet Posner’s Marketing Fashion, defines fashion marketing and its elements. Fashion marketing and advertising is the process of analyzing, developing and marketing current fashion trends to satisfy consumer needs. Both or the readings discuss the role of marketing in the fashion industry and its differences to marketing other products. Fashion products are often trended items, temporary items based on design color, fabric and pattern. Le Bon and PosnerRead MoreMarketing And Advertising Of Fashion Marketing Essay1413 Words   |  6 Pagesplay a critical role in the fashion industry; they are various activities involved in building consumer relationships an d stimulating consumer purchases by satisfying their needs. The primary goal of fashion marketing is evident: supplying the right merchandise, to the right customers, at the right time, in the right place. Often confused as marketing, Advertising is a subset of marketing; it is a single component of promotion in the marketing mix. The process of fashion marketing is difficult dueRead MoreThe Psychological Reasons For The Media Industry Affects Fashion1624 Words   |  7 Pagesidentify the meaning of a trend - To understand the psychological explanations as to why trends have become a very important element of the Fashion industry - To find out how the Media industry affects Fashion - To explore studies which support the main points in this paper Introduction The purpose of this essay is to study the process of trends being set as well as followed. It will also focus on psychological explanations in order to determine what the cause of peopleRead MoreEthical Consumerism Of Fast Fashion1750 Words   |  7 PagesAbstract Fast fashion has received a great deal of public attention in recent years. However, the phenomenon of ethical consumerism in fast fashion is under-researched. This study explores current barriers to ethical consumerism in fast fashion. There is a body of research that investigate intention and the actual behavior of ethical minded consumers (Carrington et al. 2010; Beard 2008; Brandstà ¤tter et al. 2006; Kim et al. 2013) but not much has been done on ethical consumerism including the drivingRead MoreHow Does Social Media Affect The Fashion Industry?1403 Words   |  6 PagesTO WHAT EXTENT DOES SOCIAL MEDIA AFFECT THE FASHION INDUSTRY? Summary: The essence of my Research Project was to determine the effectiveness of using social media in the fashion industry. It was informed by my interest in social media and fashion. It attempts to analyze the success of social media for emerging brands. The focus of this investigation was further refined by an analysis of the current success of fashion across a range of social media sites. I recognized that my main research wouldRead MoreImpact Of Technology In Fashion921 Words   |  4 Pages Technological advancement in regards to Fashion As technology continues to progress fashion evolves right alongside. Before the invention of the tv the way to spread different styles and outfits was through sketches and designs. By this means it would take extended amounts of time to spread ideas of fashion from one place to another. The influence of technology on the fashion industry cannot be overlooked. Fashion is being rapidly offered to consumers at an amazingly fast rate. NowadaysRead MoreClothing And Identity And Social Class1342 Words   |  6 PagesClothing is used to represent both identity and social class in very similar ways. Identity is one of the most compelling and contentious conceptions. Individuals declare who they are through what they wear. One’s appearance reveals their gender, race, ethnicity, social class, sexuality, age, and personal interests. Expressing yourself and who you are can be challenging to put into words, therefore it is a lot easier to show who you are through the way you dress. For ce nturies, clothing has beenRead MoreSustainable, Environmentally Friendly And Ethical Products1227 Words   |  5 Pagesinto a global trend and became an integral part of (fashion) design and production process [1]. It is a stage in the life cycle of fashion garment. Why so? Because it explores approaches such as low impact textiles techniques, zero waste techniques, repair and maintenance techniques, closed-loop design systems, low-impact manufacturing technologies, mono-materiality, design durability, and up cycling. Sustainable fashion, also known as eco fashion, is part of the larger growing trend of creating more

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.